Monthly Archives - October 2017

WEBSITE DEVELOPMENT

WEBSITE DEVELOPMENT

today infotech is much more than a website development and design company.

We are an Internet marketing company, who has won national awards in search engine optimization, conversion rate optimization and social media. We also teach two courses on digital marketing at the University of California San Diego and have been featured on websites like Forbes, Search Engine Land, Marketing Land, Search Engine Journal, CIO Magazine and much more.

When we build websites, we make sure they work for your business model, drive traffic and get you the results you are looking for.

We can build you a new site from scratch, assist with a website transfer, drive more traffic to your current site or simple get your current site to convert your existing traffic better.

Steps to Website Development

  • Step 1: Scope Project
  • Step 2: Create Wireframes
  • Step 3: Confirm Design
  • Step 4: Develop Site
  • Step 5: QA Website
  • Step 6: Push Website Live

With our background and strict internal organization, we make the website development process quick and fun for the client.

Our Development Expertise

today infotech has over 10 years of experience in website development. We excel in working with major platforms such as WordPress, Drupal (Uber Cart), Joomla, Magento, MivaMerchant, osCommerce and Zen Cart. Furthermore, our staff frequently creates new solutions on custom platforms. Our talented team is fluent in HTML, JavaScript, CSS, PHP, Ruby on Rails and HTML 5.

A Good Solution

today infotech will build you the website of your dreams at an affordable price. Based in San Diego, CA, our staff is easily accessible and ready to help you make your vision come true.

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LONG TAIL KEYWORDS, SIMPLE STEPS TO DRIVE NOTABLE REVENUE

LONG TAIL KEYWORDS, SIMPLE STEPS TO DRIVE NOTABLE REVENUE

If you’re looking for a new way to generate web traffic but you haven’t yet tried to optimize your content for long-tail keywords, then now’s the time.

What Are Long Tail Keywords?

If you’ve never heard the expression “long-tail keywords” before, then you’re probably fairly new to search engine optimization (SEO).

Long-tail keywords are keywords that are three or more words in length. In reality, though, they can be entire sentences.

Consider the way-too-popular search term “blue jeans.” You can imagine how difficult it would be to optimize your site so that it ranked in the top ten for that keyword.

However, you might stand a fighting chance if you go for something much more descriptive and specific. For example: “fade  blue jeans for plus sized women.”

Now that’s a lot more detailed. Keep in mind, though, the search traffic for that long-tail keyword wouldn’t be nearly as high as the search traffic for just plain old “blue jeans.”

“So wait,” you might be asking. “If the traffic isn’t that great, then is it worth my while to even optimize for long-tail keywords?”

Yes. We’ll cover that in a moment.

About That Funny Name (Long Tail Keywords)

Why are these descriptive search terms called “long-tail keywords?” There’s a good reason for it, actually.

There’s such a thing as the search demand curve. It’s a line graph showing searches per month for the most (and least) popular keywords.

The search demand curve a downward-sloping line as you examine it from left to right. On the left-hand side are the more popular search terms and one the right-hand are the less popular terms.

The graph appears to have a long tail on the right that represents about 70% of the search terms. That’s where the name comes from.

Keep in mind, though: the search terms on the right of that graph aren’t necessarily 3 or more words in length. It’s just that the longer search terms tend to fall on that side of the graph.

Why Long Tail Keywords Are Traffic-Getters

So if long-tail keywords receive so little attention from searchers, how will they get you traffic?

Because of one simple word: synonyms.

When you optimize for one long-tail keyword, you’re also optimizing for a variety of other long-tail keywords that each receive only a little bit of attention as well. The net result: you’re aggregating a lot of unpopular search terms into one search term that will get you a lot of visitors.

Keep in mind, Google is extremely intelligent when it comes to comprehending the meaning of words. So it will use synonyms to find just the right match that will provide its users with the best experience.

That means a search term that seems like a good fit for your article, even if it doesn’t use the exact keyword, could easily land that article in the top 10.

For example, consider the search term we looked at above: “faded blue jeans for plus sized women.” Now, suppose somebody searched for “grungy blue jeans for plus sized women.” That might register as a match with Google.

So would “faded blue jeans for heavy set women” or “faded blue jeans for plus sized ladies.”

You can see where this is going.

Hummingbird Is Your Friend

Hummingbird is also a friend to webmasters who optimize for long-tail keywords.

In case you’re unfamiliar with Hummingbird, it’s the algorithm Google launched back in 2013 to improve the search experience. It’s all about trying to derive intent.

And how does it do that? With synonyms and context.

Here’s more from Search Engine Land:

In particular, Google said that Hummingbird is paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.

Certainly, Google is able to determine more about the user’s intent as the user gets more specific. And how does the user get more specific? Often with more words in the search field.

That means if you optimize your article for a very specific intent, a user might find it from Google even if it doesn’t use the exact search term.

So again we see the wisdom of opting for long-tail keywords.

When it Comes to Long Tail Keywords – Go Big or Go Home

That Hummingbird algorithm doesn’t just give the user results based on search intent. It also strives to deliver quality results.

That’s why you should ensure that you’re writing quality content when you optimize for long-tail keywords.

If you don’t think you can handle that on your own because you’re either too busy or not a very good writer, then you should outsource the task to a professional. You’re going to waste your time if you try to optimize content that isn’t first-class.

Also: it’s a great idea to use longform content with your long-tail keywords. The SEO benefits of longform content are well established.

Where Not to Find Long-Tail Keywords

Before we get into where to find long-tail keywords, let’s look at where not to find long-tail keywords: Google Keyword Planner.

There was a time when Google Keyword Planner was a useful (free) tool to SEOs, but those days are now in the past. That’s especially true if you’re looking for long-tail keywords.

First of all, Google Keyword Planner isn’t technically a free tool anymore. You don’t have access to all of its features unless you’re an active AdWords advertiser.

Second, it’s not that good for long-tail keywords anyway. It tends to show you keywords that are fairly compact and often not very detailed. You need more than that.

Fortunately, you have plenty of options.

Searches Related To…

Although the Google Keyword Planner might not be a great place to start on your quest for long-tail keywords, you can still get some great help from the Google search engine.

Just type in a generic search term and look for “Searches related to…” You’ll find several keywords that will, at the very least, get you pointed in the right direction.

In some cases, you’ll find long-tail keywords that you can use.

For example, head over to Google and search for “home theater systems.” Scroll all the way to the bottom of the page.

Check out the “Searches related to home theater systems” section. You’ll probably see search terms like “home theater systems with wireless speakers,” “wireless surround sound home theater systems,” “best wireless surround system.”

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What Is SEO?

What Is SEO?

SEO stands for Search Engine Optimization. It’s a way to increase the number of visitors to your website by ensuring that it ranks well in the search engine results pages (SERPs) for specific keywords.

For example, if your company is selling blue jeans online, you’d want your website to appear on the first page of the search results when people search for “blue jeans” or “buy blue jeans.”

There are several ways to ensure that your site ranks highly in the SERPs. One of the best ways is to put links to your site on other websites. That’s called building a backlink profile.

Another great way to ensure that your site ranks well is to start a blog and post quality, shareable content on a regular basis. That’s called content marketing.

It’s also important to ensure that your site is properly optimized for the various search engines. That’s called “onsite SEO” and typically requires the aid of a tool that crawls all over your site looking for problems that the search engine bots might encounter.

At Ignite Visibility, we’ll put all of our available resources to work to ensure that your site ranks as high in the SERPs as possible.

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What Is Local SEO?

What Is Local SEO?

Local SEO differs from traditional SEO in that it’s an effort to rank a website for people in a specific region.

Whereas traditional SEO usually involves ranking a site so that people all across the nation (if not all over the world) will find it when they search for a specific keyword or phrase, Local SEO is meant to reach people in carefully defined area (such as Chicago, Illinois or Huntsville, Alabama).

Why would businesses want to limit their SEO efforts to a local audience? Typically it’s because they’re “mom and pop” shops that cater predominantly to a local clientele.

For example, if you’re an electrician in Chicago with a website, it’s not likely that you’d want your site to be visible to people in Los Angeles who are searching for an electrician. You would, however, want people in the Chicagoland area to find your website.

Keep in mind also that when people search for local businesses, some of the results appear in the Local 3-Pack. That’s a box with highlighted business listings that appear at the very top of the search results.

If you’re running a business in need of Local SEO, you want to be in the Local 3-Pack.

At Ignite Visibility, our team of Local SEO experts knows all the tricks to give your website the greatest chance of landing in the Local 3-Pack.

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What Is International SEO?

What Is International SEO?

It’s a global economy. That’s especially true in the Information Age.

If you want to reach people in a different country who speak a different language, your website needs International SEO.

Effectively, International SEO is the same as geo-targeting. If you’re selling blue jeans for $20 each to U.S. customers, you’ll want to show customers from the U.K. how much those jeans cost in British pounds. For customers in France, you’ll not only want to convert the price into Euros, but you’ll also want to translate the product descriptions into French.

When you work with us, we’ll put our team of International SEO experts to work so that your website is properly structured for a global audience. Then, we’ll make sure that it’s properly optimized for the customers in all the countries that you’re targeting.

In addition to that, we’ll also build backlinks from region-specific websites to give your site more authority.

Finally, we’ll write the necessary code to ensure that search engines in various countries index your website.

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Facts About Search Engine Optimization in 2017

Facts About Search Engine Optimization in 2017

  • Getting ranked number one makes all the difference. 42% of searchers click on the top-ranking listing. 8% click the second-ranking. The CTR continues to drop from there.
  • 77% of searchers will select organic over a paid listing in the Google search engine results. Furthermore, when searching, 67% select organic search when buying a product.
  • The average cost of search engine optimization in the US is between 2,500 and 5,000 per month or per project.
  • In most cases search engine optimization beats PPC and social media marketing in lead generation.
  • A study by Forrester from 2006 found that 93% of all internet traffic comes from a search engine.
  • Google controls 64.42% of the search market while Microsoft achieved 30.01% of the U.S. search market share in March — 14.32% from Bing.com and 15.69% from Yahoo Search.
  • 75% of users do not scroll past the first page of search engine results.
  • 81% of businesses consider their blog to be one of their most important SEO assets.
  • Tens of billions of voice searches occur every month when looking across all devices. This has many SEO companies trying to optimize for them.
  • In a study recently conducted by Search Engine Journal, SEO leads had a 14.6% close rate while outbound marketing leads had a 1.7% close rate.
  • 40% of adults new use voice search every day.
  • Voice searches on Google are up 35 times in 2016 over 2008.
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SEO, Marketing and Social Media Integration

SEO, Marketing, and Social Media Integration

Our SEO company has a process that is heavily integrated with social media marketing. Following onsite search engine optimization and external link building, Ignite Visibility will use social media optimization and social media marketing to build further external links and grow the authority of your online presence. Blogging is also a critical part of this strategy, and the Ignite Visibility team will make sure all of your online assets are working together to maximize effectiveness. Overall, in the world Internet marketing a good, honest company is hard to come by. You can rest assured that Ignite Visibility will provide excellent service. Contact us today to get started by clicking on the button below. It can’t hurt to at least have a conversation about your needs, right?

Hire SEO Expert – Experienced & Expertise In SEO

Hire SEO Expert is the fasted growing SEO Company which does provide quality SEO servicesacross the world. We are delivering best SEO services since 2007. We are master in SEO field and have expert team.

Have a Team Of Dedicated, Professional & Experienced SEO Experts

We have team of top class and dedicated SEO experts. Our all experts are well educated and have more than 3 years experienced in SEO technology. They are all able to make your website more SEO & user friendly.

Trust, Honesty & Transparency

We would like to make strong and long term relationship with our every client that’s why we do work with trust and honesty. Our main aim is client satisfaction and we provide SEO services according to their requirements.

Believe In Quality Work Not Quantity

We deliver more quality work instead of quantity. Our aim is to provide top class and result orientedSEO services to our every client. We are up to date with new algorithms and guidelines of Google’s and do work accordingly. We do focus only organic SEO with white hat techniques.

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What Is SEO Consulting?

What Is SEO Consulting?

SEO consulting is performed by a team of SEO professionals who are contracted to optimize one or more websites for the search engines.

What Is SEO Consulting?

What Is SEO Consulting?

Typically, SEO consultants build backlink profiles, handle onsite SEO, recommend content marketing strategies, review analytics, and track results. A great SEO team will also provide reports that show you how well their optimization efforts are working.

At Ignite Visibility, we’re proud of the fact that we were named the #1 SEO company in the United States, United Kingdom, and Canada by Clutch.co. We were also named the #1 SEO company in California for three years in a row.

We have a proven track record of working with our clients to ensure maximum online visibility. Our process of optimizing websites for search engine results has been carefully refined over the past 10 years of providing outstanding service to our clients.

Let us put that experience to work for you so that you can build brand-name awareness online and watch your sales skyrocket.

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Hire SEO experts in Spain

Hire SEO experts in Spain

SEO Services – Importance of Search Engine Optimization

In today’s era, there are wide range of SEO services to enhance the online business through increased

visibility. There is a particular type of SEO services for a particular type of business or platform of your business. Below are the

basic things that we follow and provide in our SEO services.

SEO Banner

Hire SEO
experts in Yemen

 

Website Audit:

Our SEO services include website auditing in which every thing on the website has been reviewed and

changed according to the SEO requirement. All the adjustments are made to make the SEO website friendly and point out all the problems

that the website has on your page.

Even in our basic SEO services we check the website in general and try even the smallest element,

which is putting a negative impact on the website. We not only address the issues that are occurring on the website, but also provide

additional guidance, such as how to improve your content, links and our SEO services.

Auditing websites is one of the crucial and basic steps for each and every website in order to make

SEO friendly. This practice helps to improve website ranking, although to take the website on top select the right SEO service for

it.

SEO service on page:

In the On-Page SEO service all changes are made according to the requirement of an audit. This is done

to make the SEO website friendly and easily readable by the search engine. If the website on the page is not done properly, then it

will be very difficult to bring improvements in ranking. In the SEO services on the page, the keywords related to the business are

defined, and the links of web pages are set accordingly. All content is developed according to the keywords that have been selected

for the business. In the page SEO meta metadata, meta description, meta keywords have also been established on each page according to

need. Every web page should be SEO friendly so the content of each page is given tags and the alt tag is used to define images. This

is done to make the crawler search engine easy to read the pages and get them indexed faster. It covers all aspects to improve the

loading time of website quality, crawling and SEO friendly along with pleasing quality content.Hire SEO experts in Yemen

Off-page SEO services:

Off-Page SEO services are required to get the juice binding

on your website and to increase your ranking authority and domain. In off-page SEO services, backlink your website on another website

to improve the visibility of your online business. There are extensive techniques that have been used in off-page SEO services. We

believe in making high quality backlinks that result in early range earnings. We do not believe in the number we believe in linking

quality for long graduation. In off-page SEO services we make bookmarks, business listings, web 2.0, image sharing, link profile,

branding list, video sharing, RSS feed, content publishing, blog comments, ad aggregates, postblog, competitor analysis and much

more.

Content backlinks play an important role, so in our off-page SEO services we believe in making high quality content backlinks to quickly improve

your business through our SEO services quickly.

SEO service for code optimization:

Generally, the company providing SEO services offers SEO services on page and off

page. Code optimization is something different that each one does not offer in their SEO services. The SEO optimization service counts

the code at a higher level that includes encoding or to make changes in the encoding to do what the search engine algorithm wants.

This is also done to reduce the loading time of the website, this increases the traffic and make your website respond.

At Infotech today we work on the latest search engine updates and provide the best SEO service in the

class in order to improve website ranking quickly, so get our SEO services now!

Benefits of Taking SEO Packages From Us –

With more and more number of business owners are taking their business online, demand for SEO packages

has increased at a significant pace. But, not all companies can understand your needs in an efficient way and can provide you with

appropriate SEO packages. But at Infotech Today, we believe in working from ground level and therefore we always start our

relationship without cl

Read more...

Hire SEO experts in Sri Lanka

Hire SEO experts in Sri Lanka

SEO Services – Importance of Search Engine Optimization

In today’s era, there are wide range of SEO services to enhance the online business through increased

visibility. There is a particular type of SEO services for a particular type of business or platform of your business. Below are the

basic things that we follow and provide in our SEO services.

SEO Banner

Hire SEO
experts in Yemen

 

Website Audit:

Our SEO services include website auditing in which every thing on the website has been reviewed and

changed according to the SEO requirement. All the adjustments are made to make the SEO website friendly and point out all the problems

that the website has on your page.

Even in our basic SEO services we check the website in general and try even the smallest element,

which is putting a negative impact on the website. We not only address the issues that are occurring on the website, but also provide

additional guidance, such as how to improve your content, links and our SEO services.

Auditing websites is one of the crucial and basic steps for each and every website in order to make

SEO friendly. This practice helps to improve website ranking, although to take the website on top select the right SEO service for

it.

SEO service on page:

In the On-Page SEO service all changes are made according to the requirement of an audit. This is done

to make the SEO website friendly and easily readable by the search engine. If the website on the page is not done properly, then it

will be very difficult to bring improvements in ranking. In the SEO services on the page, the keywords related to the business are

defined, and the links of web pages are set accordingly. All content is developed according to the keywords that have been selected

for the business. In the page SEO meta metadata, meta description, meta keywords have also been established on each page according to

need. Every web page should be SEO friendly so the content of each page is given tags and the alt tag is used to define images. This

is done to make the crawler search engine easy to read the pages and get them indexed faster. It covers all aspects to improve the

loading time of website quality, crawling and SEO friendly along with pleasing quality content.Hire SEO experts in Yemen

Off-page SEO services:

Off-Page SEO services are required to get the juice binding

on your website and to increase your ranking authority and domain. In off-page SEO services, backlink your website on another website

to improve the visibility of your online business. There are extensive techniques that have been used in off-page SEO services. We

believe in making high quality backlinks that result in early range earnings. We do not believe in the number we believe in linking

quality for long graduation. In off-page SEO services we make bookmarks, business listings, web 2.0, image sharing, link profile,

branding list, video sharing, RSS feed, content publishing, blog comments, ad aggregates, postblog, competitor analysis and much

more.

Content backlinks play an important role, so in our off-page SEO services we believe in making high quality content backlinks to quickly improve

your business through our SEO services quickly.

SEO service for code optimization:

Generally, the company providing SEO services offers SEO services on page and off

page. Code optimization is something different that each one does not offer in their SEO services. The SEO optimization service counts

the code at a higher level that includes encoding or to make changes in the encoding to do what the search engine algorithm wants.

This is also done to reduce the loading time of the website, this increases the traffic and make your website respond.

At Infotech today we work on the latest search engine updates and provide the best SEO service in the

class in order to improve website ranking quickly, so get our SEO services now!

Benefits of Taking SEO Packages From Us –

With more and more number of business owners are taking their business online, demand for SEO packages

has increased at a significant pace. But, not all companies can understand your needs in an efficient way and can provide you with

appropriate SEO packages. But at Infotech Today, we believe in working from ground level and therefore we always start our

relationship without cl

Read more...