Monthly Archives - January 2018

How best SEO expert in India define Search Engine Optimization (SEO) ?

How best SEO expert in India define Search Engine Optimization (SEO)  ?

Best SEO expert in India says ,SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand.

SEO image

SEO isn’t just about building search engine-friendly websites. It’s about making your site better for people too. At Moz we believe these principles go hand-in-hand.

This guide is designed to describe all areas of SEO—from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. If you are confused about this stuff, you are not alone, and we’re here to help.

Why does your website need SEO ?

Best SEO expert in India :- The majority of web traffic is driven by the major commercial search engines, GoogleBing, and Yahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information, or just about anything else.

Search engines are unique in that they provide targeted traffic—people looking for what you offer. Search engines are the roadways that make this happen. If search engines cannot find your site, or add your content to their databases, you miss out on incredible opportunities to drive traffic to your site.

Search queries—the words that users type into the search box—carry extraordinary value. Experience has shown that search engine traffic can make (or break) an organization’s success. Targeted traffic to a website can provide publicity, revenue, and exposure like no other channel of marketing. Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion.


SEO in easy ways by best SEO expert in India

SEO in easy ways by best SEO expert in India :
Hello SEO learners ,Again a post by best SEO expert in India . I posted my last blog about introduction of Search Engine Optimisation . And now i am looking forward , i will tell you today about types of SEO and all process of SEO.
Types of SEO :-
ON PAGE SEO is very important part of Search Engine Optimisation . Search engine give 70% marks for ON PAGE SEO and 30% marks for OFF PAGE SEO .
Mostly ON PAGE SEO is done at the time of website designing , at the time of content submission or at the time of new posts .

For ON PAGE SEO i will suggest you Yoast SEO plugin . It is the best SEO plugin . I always follow this .
Process of ON PAGE SEO according to best SEO expert Prempal Singh :-
{1) Title
(2)Meta description
(3)Content [Meta tags]
Title of any post in ON PAGE SEO should be above 60 charactors and should matched to your focus keywords.
Meta description is also important part of ON PAGE SEO . Meta description should contain above 160 charactors and it should contain focus keywords .
“Content is king” in SEO . First of all , Always remember content should be unique . Unique content will give you awesome results . Content should contain min. 1000-1500 words . We should use our secondary keywords in first line and then primary keyword . We should specify H1 tag for heading first and we should specify H2 tag for sub heading and then we should specify H3 and H4 tags etc.

Generally OFF PAGE SEO contains link building . Link building work can be done by SEO expert (Digital Marketing Expert)or Link Building expert . “Always remember many people do link building by softwares , it is very bad SEO . Not so useful and not good” .
Processes and ways of Link Building :-
(1) Press release submission
(2) Article submission
(3) Blog submission
(4) Forum
(5) Profile linking
(6) Business listing
(7) Event submission
(8) Social bookmarking
(9) Web 2.0
(10) Directory submission etc.
In this blog , We defined types of SEO . Hope you will understand well and this will help you a lot in learning of SEO .
In our next blog i will tell you about types of SEO according to Search Engine Algorithm and working .


How to select the best SEO Company

How to select the best SEO Company/best SEO expert firm

The industry dealing with search engine optimization services is a complete confusing world. It’s true that almost all online businesses can get benefited by making an effort to improve their ranks on the search engine pages. As a business, the moment you start searching for help, you will start getting calls from several SEO EXPERT firms telling that “we will get you to the first page of Google” or “We will guide you in building links for site SEO.”  We are sure that you will get completely confused and not sure what to do.  What parameters can let you know if actually, the company is a good service provider or not? We are sharing some tips which we feel will be good for your search:

    An SEO company must have done SEO for their own company properly and that is the first criteria to check by every customer. You need to check the SEO firm site position in Google, its meta description, Google+ page set up and various other things to decide if it has done SEO for its own company correctly or not.  After this, you can take a call to hire.

    Checking portfolio is another one of the most vital points to check before you select the SEO agency for your company. Most of the companies in this field always disclose the sites for which they have worked and from the list, it will be possible for you to understand the exposures gathered by the company.

    Pricing is another important criterion to check before you decide for the best company for SEO for your website.  A trusted SEO firm will go for an in-depth research on client site before sharing a quote. The reason is that each company is different with respect to markets, competition, as well as goals. Price needs to be based on that.

Hence, after considering those major areas, you should take a decision regarding selecting the best company.



Benefits of SEO for online marketing

Benefits of SEO for online marketing

The digital world has changed hugely during last few years but the effectiveness of SEO remains the same. This technology is still being considered as one of the most efficient one in the field of digital marketing. So, are you looking for an SEO expert for placing your website on the top search engine pages? Well, then it is always suggested to contact with famous and well-reputed SEO companyfrom where you will get advanced and performing service. Here you must understand the benefits of SEO.

  • Enhancement of traffic: The motto of SEO is to enhance the traffic of the website of your company so that your site will get better visibility. To generate informative and keyword based title tags, the need for SEO can never be ignored as it shows up in the search pages.
  • ROI: SEO offers trackable as well as quantifiable results, irrespective of the fact that whether the site is an e-commerce or even a non-e-commerce site in order to ensure there is no conflict when it comes to ROI. SEO agencies are capable to track all important aspects of the strategy, like improvement in rankings, traffic as well as in conversions.
  • Cost effective: Among various advanced marketing strategies, SEO has become popular because of its exclusive features and among these features cost-effectiveness is the notable one. It’s true that cold-calling can be one of the effective strategies, and leads which will be generated will cost you 61% more than that of the leads which are generated by using inbound strategy and one among them is SEO.

With help of SEO strategies, it will be possible to increase brand awareness and this will help a lot in enhancing the popularity of your business. Hire an SEO agency based on the reputation and experience it holds in the industry.



Popular Services Offered by Reputed SEO Company

Popular services offered by reputed SEO Company

If you are planning to hire an SEO agency for your website SEO needs then apart from SEO services there are many other advantages you can gain from them. There are wide ranges of services which are offered by a specialized SEO company. Here we are making an attempt to describe as what other services you can expect other than general SEO work.

SEO optimization: A trained and experienced SEO expert supports in optimization the website as per SEO standards. They help in launching campaigns for promotion of the business online. On request you may get the below services under this head:

  • Analyzing of website technical infrastructure
  • Undertaking research of keyword
  • Reviewing SEO competency of the content displayed already on website
  • Checking of link profile of client site
  • Making Conversion analysis of site
  • Making in-depth Competitor analysis

SEO website design: When you approach a specialized SEO agency they can offer you support of Web designers who can design a website which is not only attractive to look at but can also result in generating huge traffic for the website leading to high conversion rate.

SEO Audit: Under this service, an audit will be conducted by professional consultant for identifying the opportunities as well as issues which are there in a website’s Search Engine profile as well as in technical infrastructure apart from on-page and off-page elements

SEO copywriting: SEO copywriting is actually an art in which the SEO expert will ensure inserting of industry-specific keywords in a natural way which makes the overall content not only attractive but also perfect for Search Engines and online visitors.

Link Building: To make the website completely SEO optimized need of link building is always there. Link building department or specialist is there with reputed SEO companies who can get this work done in a completely professional way at a budget-friendly price.


How to Get Best Results Using SEO Techniques

How to get best results using SEO techniques

Many are having a common misconception about the fact that some simple tricks related to SEO campaign can enhance the visibility and popularity of a website. But there is no truth in these words. Successful implementation of SEO services needs to cover multiple aspects which include:

  • Creation of a sitemap
  • Detecting industry-specific domain name
  • Optimizing as well as creation of new contents
  • Link building
  • SEO campaign

Apart from the above, there are several other things which need to be taken into consideration by your SEO expert, to get the desired result. To fulfill the SEO needs SEO agency need to do proper planning, strategy making, and need to invest time. There is nothing called magic in SEO and so one needs to be a specialist in this job to execute the job in a well-defined manner.

Link building is an important aspect of SEO campaign. But sometimes deliberate delay is made by the SEO Company, as it appears to be the necessity of the job. As we all know that Google is quite suspicious when they notice some inorganic growth with an increased number of links. Experts in this field assist you in making a slow and steady increase in good quality links which are pointing towards client site. We know that such process is very time consuming but you need to remember that at the end it will give, you effective response.

In this regard we want you to know few things. As we already said SEO is no magic and is a technology-driven process so to get a result you need to be very patient. If you want to see results within months of recruiting a company then sorry, it is not possible. You need to give the firm a minimum of 6 months time to see results.


Long Tail Keywords- How Effective are They for SEO?

Long tail keywords- How effective are they for SEO?

Are you aware of long-tail search keywords? This is one of the most challenging parts of SEO work. They are some very highly specific phrases with are having very low search volume but can communicate some specific searcher about the content clearly. Being very specific such long-tails are mostly with four or more words. If you are still not sure about the importance of these long tail keywords then you need to seek the assistance of the SEO expert having expertise in this field.

Few things which you must know about long tail keywords:

Long-tails can form a major part of client search traffic: At a time when you look for the keywords for which the website ranked on the Google page, you will find that maximum of them are long tail. This clearly gives the indication that majority of organic traffic is coming because of such keywords which haven’t been considered for targeting.

It offers fast ranking: Use of such keywords supports in making fast ranking in the pages of Google As less number of competitors will be targeting such keywords, so it will be quite easy for a website to step in faster. SEO company experts are aware of it and can offer you the best assistance in this regard.

Long-tails conversion potential is quite high: Whatever be the micro-conversion is, SEO agency will make smart research for a long-tail keyword from which the expert will pick such terms which will support in gearing up the business.

It will be the responsibility of the SEO expert to keep checking the improvement in the position of the long tail keywords. If you are willing to play with both long and short keywords then it is advisable for you to look for a reputed SEO firm having expertise in this field.


SEO Tips to Make your Business Rank High

SEO Tips to make your business rank High

Most of us are aware of the fact that copywriting which is search engine friendly can help in ranking high on Google result pages. But, anyhow do you know the trick to create content which is not only appealing to readers but loved by Google algorithms? If not then it is must for you to speak to an SEO expert to make sure that you are having a good rank with writing which is based on SEO tips. Any site with is having high engagement will automatically get ranked by the search engine pages.

# You need to Create true magic with your content headlines:

Headlines will be the first point which can grab the attention of the visitors. With a power packed headline, having the promise to deliver answers to all queries of visitors, on can surely make a strong impact on minds of potential clients. An expert SEO Company makes application of this technique to notice the change which is taking place for the page rank.

# Make use of expressive graphics to grab the attention of your audiences:

Mere writing of long contents will not attract the readers. You need to make use of content specific graphics in between the content which can express the content in short. Such graphics actually attract a good amount of readers provoking them to read the content. You can make use of quote box to appeal readers more towards your write-up.

# Application of long-tail keywords to stay in the competition:

Long-tail keywords can bring high visibility to the site because it is having low search volumes. SEO agency can help you to Use them for enhancing the visibility of website content and gain high ranks in the search engine pages.

Aside to above 3 tips, there are many other tips and tricks which you need to adapt to get success and only an experienced SEO professional can help you in this regard.


Reasons to Hire an SEO expert

Reasons to Hire an SEO expert

Search engine optimization (SEO) is very important to empower a website to make a good rank in pages of search engine results and major among them is Google, Yahoo and also Bing. Can SEO be done on your own or one needs to hire an SEO expert? This is one of the biggest questions for which website owner’s look for an answer. Let’s find the reason as for why one should invest in Hiring an SEO company.

  • Saves your time: Doing SEO is just not a few hours job, but a job which is quite time-to consume and needs complete dedication. Other activities related to business which is important will be affected if you invest so much time in SEO. Hiring an SEO agency will save time.
  • Knowledgeable and experienced: If you are hiring a proficient SEO professional then he will be having the required knowledge and experience about how to employ best practices for making codes as well as for optimizing the structure of the site. He can evaluate the competitive sites and can make the necessary changes on your site to make it ready to face the competition.
  • Cost-effective operations: If you are spending a huge amount of money for optimizing the website you own for making an organic search then wait and think. If you don’t have the reasonable degree or expertise in the SEO field then trust us that you will be wasting your money if you do SEO on your own. If you want to get a good result for the investment you are making on SEO then bank on the services of a trained SEO professional.

So before you take the call to go for hiring the services of an SEO firm to ensure you check the experience and reputation of the company in the industry.



Advantages of SEO for the small sized business

Advantages of SEO for the small sized business

SEO is capable to help small business owners make advanced, robust, as well as user-friendly websites which can rank higher in search engines.  This will help in bringing more potential customers for the small business leading to a good increase in conversion rates. SEO is known for creating build brand awareness for the small business. The reason behind this is that search engine users prefer to trust such site which is on the first page of search engine pages than brands which failed to make on the first page.

  1. User-Friendly Websites: SEO will support small business in developing a fast, smooth, and easy navigation website. On-page SEO, if executed properly, can make the website users happy, along with search engines which are offering high-quality SEO optimized information for their users.
  2. Attracts more customer: The prime reason to go to a website is to ensure that the business stands out from market competition and can manage to increase the customer base. SEO optimized website will support in attracting maximum customers and keep growing 2 times better than those businesses which are not having any website. SEO agency knows how they can help you in attracting customers.
  3. High Conversion rate: websites which are SEO-optimized can load much faster than those which are not. It makes it easy to read and navigate and will get displayed properly on all types of electronic devices, which includes mobile and tablets.
  4. Supports in brand awareness: It is not easy for small businesses to make their place in the industry. SEO helps in making better ranks on the search engine pages and supports in building brand awareness. Experienced SEO Company knows the techniques to go for brand awareness.

Are you a small business owner and needs support to increase the visibility of the website? Seek the assistance of the SEO expert, to experience success.