seo packages

Looking for a reputable SEO Expert ?

SEO Freelance Services by best SEO expert in India

Got SEO questions??? Contact us through email or call us +91 9782070818 for a instant, free consultation on your professional SEO consulting needs!

Beyond my SEO work in India, I am getting more and more requests for either individual, “on site” instruction in search engine optimization (SEO) for hi-tech companies. I also work as a corporate SEO trainer (On Site or Online) to organize your marketing team and help you create a coherent SEO Marketing Plan. Any company that depends on Google to draw web traffic is a great match. After all, Google is the No. 1 way that customers find vendors in almost every market!

prThat said, I am available as a professional SEO / Search Engine Optimization consultant or SEO freelance services in India or globel too.SEO Freelance Services by best SEO expert in India

Professional SEO Consultant (Corporate Trainer) – India – Deliverables:

Best SEO expert in India . http://todayinfotech.com | SEO Freelance Services by best SEO expert in India

Today Infotech SEO Freelancer & Consultant work with companies nation-wide, but often I consult with companies in India. Because of the Internet, it doesn’t really matter where your company is physically located. What matters is that you want to get to the top of Google’s free listings, using SEO, and I can consult with you on your Search Engine Optimization (SEO) needs. best SEO expert in India provide professional SEO Freelance Work & consulting based on the following search optimization tasks –

Goal Assessment – what are your SEO goals? It is to drive web traffic? Is it to get registrations? Is it to get “click-and-buy” actions? Without a clear idea of your goals, you will never know if you succeed.

Keywords – Keywords are the foundation of good Internet marketing and SEO. I will work with you to develop a robust, insightful keyword worksheet.

On Page Optimization – Many websites are poorly optimized, at best. I will identify the best tags for you and position your keywords inside those tags. In addition, I will work with you on Web-friendly content.

Off Page Optimization – getting links is just the beginning. There are many tricks to the trade of link generation, and I know them all. I have an extensive PR and marketing background that is more than just technical SEO.

Metrics – Google Analytics and beyond. Today everything is about metrics, including your PPC (pay-per-click) advertising. Let me teach you the best ways to get metrics.

I have a complete bio on my professional search engine optimization consultant experience, so please check that out. Any questions? Please contact me as your potential customers are out there searching, today!
SEO Freelancer & Consultant – India

I work with clients all over the world on their Search Engine Optimization, but many clients prefer to meet face-to-face. If you are not in Jaipur,India, don’t worry. I work with many companies on their SEO needs over the phone and Internet, using the Gotowebinar software to consult with you as if I were in your office. For really large SEO corporate training projects, I can even travel! But, that said, if you prefer to meet face to face, and are in the Jaipur, we can formulate a great professional SEO consulting relationship –
Today Infotech, SEO Expert , Got questions? I am happy to help! Send me an Email.

SEO (search engine optimization) :-

According to best SEO Expert in India, Today Infotech In this digitalized world, you just started your online business and make a website ,it’s not enough.

you should think about your website and be sure that it is optimized for success and for growing up your business online. Now-a-days, competition level is very high online, so your company need to go effectively in the competition.

SEO is the accelerator of the website. SEO is the way that make sure your business website is found by searchers who need exactly what you are offering.

In simple words, you will be seen in google results when your customers searches for services you are offering exactly.

SEO is basically the process of designing and optimizing a website to come in the top list of search engine organic list . SEO is of two types : Onpage (Title, Description, URLs, Tags, Internal Links and Content) and Offpage (backlinks and social media marketing).

For SEO work obiviously you need the best SEO expert in India, Contact us.

What i will do for you ?

Website Overview – I perform a thorough inspection of your website, working as a detective would checking all past work done on the website to ensure it’s cohesive to all SEO procedures for canonical structure, site speed and all the other important on page SEO factors. This part of the service is where things can get a little more technical.

Traffic Generating Keywords and Analysis- This is a very important stage of our SEO procedure. I research keywords that will generate high volumes of traffic and conversion for your new potential clients. Mastering your niche market and giving you that ROI you are striving for to grow your business. You will be advised with a keywords list and traffic counts but ultimately you will have the final say in what keywords we go after.

Competition Reverse Engineering – This is by far one of the most important steps in our SEO procedure. We will find out what competing companies are generating traffic in the top positions, and then we will go through all the backlinks and site structure to find out what is providing these top rankings. With a combination of Today Infotech top ranking factors and my best practices  will have a combination of Search Engine Optimization that will be UNSTOPPABLE!

Monthly Reports and Meetings – This is one of our favorite parts of the procedure. It’s not just an email with a ranking report, each month we will connect via Skype or phone to discuss the traction we have gained in the search engines. We will then discuss monthly plans and any and all questions will be answered. Today Infotech prides himself on good, constant communication and going the extra mile for his clients.

All technical services and information will be included in SEO Quote.

This overview details the steps to our success. Please let me know if you are interested in the more technical side of my SEO services I will be happy to discuss that with you as i proceed.

“Content is King” We all have heard that , a very common phrase we come across when blogging but is that all? , what do you think about it? I do agree that content is king but what if that content is not reaching out to the people , or people cannot reach out to your content.

So whats the point of having this content when it cannot reach out to your potential readers for who you are trying to post here for , am I right?

No doubt how interesting your content is , but without the right tools how can you reach out to them?

I will show you 5 must have tools for blogging that you need to convey your message to the world.

On-page SEO

What On page Search Engine optimization means is that you should add meta description to your website for example , all your pages should have H1 title and description tags. This way not only people can know what your site is about but google will go through your website and list you in their search engine and send targeted people to your website.

Tools Recommended for On page SEO :-

  • SEO Yoast
  • SEO Pressor

Off Page SEO

Another important part of SEO is off page , off page seo is mainly getting links to your site , google calls these links as votes the more you have , the more reputation you will get from google. This kind of link building is highly not encouraged by google because google want your website to get link naturally but many people are creating backlinks manually , before creating these link make sure you are getting links from high authority sites and make them look as natural as you can.

One link from high authority site is better than 100 crappy backlinks and crappy backlinks can get your site penalised by google.

Few off page linking methods :-

  • Press release submission
  • Blog submission
  • Forum
  • Business listing
  • Event submission
  • Guest posts on good blogs
  • Submit content to Article directories
  • Rss aggregators
  • Blogroll links (don’t buy them , get from your friend on similar niche)

Please don’t use any automatic tool for off page link building! it can penalize you website and might not ever recover.

Social Media Marketing –

Social Media Marketing is  a very good way to increase visitors on your website . You can post on facebook etc.

Read more...

SEO Experts Inc | Professional SEO Services | SEO Expert

SEO Freelance Services by best SEO expert in India

Got SEO questions??? Contact us through email or call us +91 9782070818 for a instant, free consultation on your professional SEO consulting needs!

Beyond my SEO work in India, I am getting more and more requests for either individual, “on site” instruction in search engine optimization (SEO) for hi-tech companies. I also work as a corporate SEO trainer (On Site or Online) to organize your marketing team and help you create a coherent SEO Marketing Plan. Any company that depends on Google to draw web traffic is a great match. After all, Google is the No. 1 way that customers find vendors in almost every market!

prThat said, I am available as a professional SEO / Search Engine Optimization consultant or SEO freelance services in India or globel too.SEO Freelance Services by best SEO expert in India

Professional SEO Consultant (Corporate Trainer) – India – Deliverables:

Best SEO expert in India . http://todayinfotech.com | SEO Freelance Services by best SEO expert in India

Today Infotech SEO Freelancer & Consultant work with companies nation-wide, but often I consult with companies in India. Because of the Internet, it doesn’t really matter where your company is physically located. What matters is that you want to get to the top of Google’s free listings, using SEO, and I can consult with you on your Search Engine Optimization (SEO) needs. best SEO expert in India provide professional SEO Freelance Work & consulting based on the following search optimization tasks –

Goal Assessment – what are your SEO goals? It is to drive web traffic? Is it to get registrations? Is it to get “click-and-buy” actions? Without a clear idea of your goals, you will never know if you succeed.

Keywords – Keywords are the foundation of good Internet marketing and SEO. I will work with you to develop a robust, insightful keyword worksheet.

On Page Optimization – Many websites are poorly optimized, at best. I will identify the best tags for you and position your keywords inside those tags. In addition, I will work with you on Web-friendly content.

Off Page Optimization – getting links is just the beginning. There are many tricks to the trade of link generation, and I know them all. I have an extensive PR and marketing background that is more than just technical SEO.

Metrics – Google Analytics and beyond. Today everything is about metrics, including your PPC (pay-per-click) advertising. Let me teach you the best ways to get metrics.

I have a complete bio on my professional search engine optimization consultant experience, so please check that out. Any questions? Please contact me as your potential customers are out there searching, today!
SEO Freelancer & Consultant – India

I work with clients all over the world on their Search Engine Optimization, but many clients prefer to meet face-to-face. If you are not in Jaipur,India, don’t worry. I work with many companies on their SEO needs over the phone and Internet, using the Gotowebinar software to consult with you as if I were in your office. For really large SEO corporate training projects, I can even travel! But, that said, if you prefer to meet face to face, and are in the Jaipur, we can formulate a great professional SEO consulting relationship –
Today Infotech, SEO Expert , Got questions? I am happy to help! Send me an Email.

SEO (search engine optimization) :-

According to best SEO Expert in India, Today Infotech In this digitalized world, you just started your online business and make a website ,it’s not enough.

you should think about your website and be sure that it is optimized for success and for growing up your business online. Now-a-days, competition level is very high online, so your company need to go effectively in the competition.

SEO is the accelerator of the website. SEO is the way that make sure your business website is found by searchers who need exactly what you are offering.

In simple words, you will be seen in google results when your customers searches for services you are offering exactly.

SEO is basically the process of designing and optimizing a website to come in the top list of search engine organic list . SEO is of two types : Onpage (Title, Description, URLs, Tags, Internal Links and Content) and Offpage (backlinks and social media marketing).

For SEO work obiviously you need the best SEO expert in India, Contact us.

What i will do for you ?

Website Overview – I perform a thorough inspection of your website, working as a detective would checking all past work done on the website to ensure it’s cohesive to all SEO procedures for canonical structure, site speed and all the other important on page SEO factors. This part of the service is where things can get a little more technical.

Traffic Generating Keywords and Analysis- This is a very important stage of our SEO procedure. I research keywords that will generate high volumes of traffic and conversion for your new potential clients. Mastering your niche market and giving you that ROI you are striving for to grow your business. You will be advised with a keywords list and traffic counts but ultimately you will have the final say in what keywords we go after.

Competition Reverse Engineering – This is by far one of the most important steps in our SEO procedure. We will find out what competing companies are generating traffic in the top positions, and then we will go through all the backlinks and site structure to find out what is providing these top rankings. With a combination of Today Infotech top ranking factors and my best practices  will have a combination of Search Engine Optimization that will be UNSTOPPABLE!

Monthly Reports and Meetings – This is one of our favorite parts of the procedure. It’s not just an email with a ranking report, each month we will connect via Skype or phone to discuss the traction we have gained in the search engines. We will then discuss monthly plans and any and all questions will be answered. Today Infotech prides himself on good, constant communication and going the extra mile for his clients.

All technical services and information will be included in SEO Quote.

This overview details the steps to our success. Please let me know if you are interested in the more technical side of my SEO services I will be happy to discuss that with you as i proceed.

“Content is King” We all have heard that , a very common phrase we come across when blogging but is that all? , what do you think about it? I do agree that content is king but what if that content is not reaching out to the people , or people cannot reach out to your content.

So whats the point of having this content when it cannot reach out to your potential readers for who you are trying to post here for , am I right?

No doubt how interesting your content is , but without the right tools how can you reach out to them?

I will show you 5 must have tools for blogging that you need to convey your message to the world.

On-page SEO

What On page Search Engine optimization means is that you should add meta description to your website for example , all your pages should have H1 title and description tags. This way not only people can know what your site is about but google will go through your website and list you in their search engine and send targeted people to your website.

Tools Recommended for On page SEO :-

  • SEO Yoast
  • SEO Pressor

Off Page SEO

Another important part of SEO is off page , off page seo is mainly getting links to your site , google calls these links as votes the more you have , the more reputation you will get from google. This kind of link building is highly not encouraged by google because google want your website to get link naturally but many people are creating backlinks manually , before creating these link make sure you are getting links from high authority sites and make them look as natural as you can.

One link from high authority site is better than 100 crappy backlinks and crappy backlinks can get your site penalised by google.

Few off page linking methods :-

  • Press release submission
  • Blog submission
  • Forum
  • Business listing
  • Event submission
  • Guest posts on good blogs
  • Submit content to Article directories
  • Rss aggregators
  • Blogroll links (don’t buy them , get from your friend on similar niche)

Please don’t use any automatic tool for off page link building! it can penalize you website and might not ever recover.

Social Media Marketing –

Social Media Marketing is  a very good way to increase visitors on your website . You can post on facebook etc.

Read more...

SEO & Internet Marketing Company based in India

SEO Freelance Services by best SEO expert in India

Got SEO questions??? Contact us through email or call us +91 9782070818 for a instant, free consultation on your professional SEO consulting needs!

Beyond my SEO work in India, I am getting more and more requests for either individual, “on site” instruction in search engine optimization (SEO) for hi-tech companies. I also work as a corporate SEO trainer (On Site or Online) to organize your marketing team and help you create a coherent SEO Marketing Plan. Any company that depends on Google to draw web traffic is a great match. After all, Google is the No. 1 way that customers find vendors in almost every market!

prThat said, I am available as a professional SEO / Search Engine Optimization consultant or SEO freelance services in India or globel too.SEO Freelance Services by best SEO expert in India

Professional SEO Consultant (Corporate Trainer) – India – Deliverables:

Best SEO expert in India . http://todayinfotech.com | SEO Freelance Services by best SEO expert in India

Today Infotech SEO Freelancer & Consultant work with companies nation-wide, but often I consult with companies in India. Because of the Internet, it doesn’t really matter where your company is physically located. What matters is that you want to get to the top of Google’s free listings, using SEO, and I can consult with you on your Search Engine Optimization (SEO) needs. best SEO expert in India provide professional SEO Freelance Work & consulting based on the following search optimization tasks –

Goal Assessment – what are your SEO goals? It is to drive web traffic? Is it to get registrations? Is it to get “click-and-buy” actions? Without a clear idea of your goals, you will never know if you succeed.

Keywords – Keywords are the foundation of good Internet marketing and SEO. I will work with you to develop a robust, insightful keyword worksheet.

On Page Optimization – Many websites are poorly optimized, at best. I will identify the best tags for you and position your keywords inside those tags. In addition, I will work with you on Web-friendly content.

Off Page Optimization – getting links is just the beginning. There are many tricks to the trade of link generation, and I know them all. I have an extensive PR and marketing background that is more than just technical SEO.

Metrics – Google Analytics and beyond. Today everything is about metrics, including your PPC (pay-per-click) advertising. Let me teach you the best ways to get metrics.

I have a complete bio on my professional search engine optimization consultant experience, so please check that out. Any questions? Please contact me as your potential customers are out there searching, today!
SEO Freelancer & Consultant – India

I work with clients all over the world on their Search Engine Optimization, but many clients prefer to meet face-to-face. If you are not in Jaipur,India, don’t worry. I work with many companies on their SEO needs over the phone and Internet, using the Gotowebinar software to consult with you as if I were in your office. For really large SEO corporate training projects, I can even travel! But, that said, if you prefer to meet face to face, and are in the Jaipur, we can formulate a great professional SEO consulting relationship –
Today Infotech, SEO Expert , Got questions? I am happy to help! Send me an Email.

SEO (search engine optimization) :-

According to best SEO Expert in India, Today Infotech In this digitalized world, you just started your online business and make a website ,it’s not enough.

you should think about your website and be sure that it is optimized for success and for growing up your business online. Now-a-days, competition level is very high online, so your company need to go effectively in the competition.

SEO is the accelerator of the website. SEO is the way that make sure your business website is found by searchers who need exactly what you are offering.

In simple words, you will be seen in google results when your customers searches for services you are offering exactly.

SEO is basically the process of designing and optimizing a website to come in the top list of search engine organic list . SEO is of two types : Onpage (Title, Description, URLs, Tags, Internal Links and Content) and Offpage (backlinks and social media marketing).

For SEO work obiviously you need the best SEO expert in India, Contact us.

What i will do for you ?

Website Overview – I perform a thorough inspection of your website, working as a detective would checking all past work done on the website to ensure it’s cohesive to all SEO procedures for canonical structure, site speed and all the other important on page SEO factors. This part of the service is where things can get a little more technical.

Traffic Generating Keywords and Analysis- This is a very important stage of our SEO procedure. I research keywords that will generate high volumes of traffic and conversion for your new potential clients. Mastering your niche market and giving you that ROI you are striving for to grow your business. You will be advised with a keywords list and traffic counts but ultimately you will have the final say in what keywords we go after.

Competition Reverse Engineering – This is by far one of the most important steps in our SEO procedure. We will find out what competing companies are generating traffic in the top positions, and then we will go through all the backlinks and site structure to find out what is providing these top rankings. With a combination of Today Infotech top ranking factors and my best practices  will have a combination of Search Engine Optimization that will be UNSTOPPABLE!

Monthly Reports and Meetings – This is one of our favorite parts of the procedure. It’s not just an email with a ranking report, each month we will connect via Skype or phone to discuss the traction we have gained in the search engines. We will then discuss monthly plans and any and all questions will be answered. Today Infotech prides himself on good, constant communication and going the extra mile for his clients.

All technical services and information will be included in SEO Quote.

This overview details the steps to our success. Please let me know if you are interested in the more technical side of my SEO services I will be happy to discuss that with you as i proceed.

“Content is King” We all have heard that , a very common phrase we come across when blogging but is that all? , what do you think about it? I do agree that content is king but what if that content is not reaching out to the people , or people cannot reach out to your content.

So whats the point of having this content when it cannot reach out to your potential readers for who you are trying to post here for , am I right?

No doubt how interesting your content is , but without the right tools how can you reach out to them?

I will show you 5 must have tools for blogging that you need to convey your message to the world.

On-page SEO

What On page Search Engine optimization means is that you should add meta description to your website for example , all your pages should have H1 title and description tags. This way not only people can know what your site is about but google will go through your website and list you in their search engine and send targeted people to your website.

Tools Recommended for On page SEO :-

  • SEO Yoast
  • SEO Pressor

Off Page SEO

Another important part of SEO is off page , off page seo is mainly getting links to your site , google calls these links as votes the more you have , the more reputation you will get from google. This kind of link building is highly not encouraged by google because google want your website to get link naturally but many people are creating backlinks manually , before creating these link make sure you are getting links from high authority sites and make them look as natural as you can.

One link from high authority site is better than 100 crappy backlinks and crappy backlinks can get your site penalised by google.

Few off page linking methods :-

  • Press release submission
  • Blog submission
  • Forum
  • Business listing
  • Event submission
  • Guest posts on good blogs
  • Submit content to Article directories
  • Rss aggregators
  • Blogroll links (don’t buy them , get from your friend on similar niche)

Please don’t use any automatic tool for off page link building! it can penalize you website and might not ever recover.

Social Media Marketing –

Social Media Marketing is  a very good way to increase visitors on your website . You can post on facebook etc.

Read more...

SEO Specialists, UK Based Search Engine Optimisation

SEO Freelance Services by best SEO expert in India

Got SEO questions??? Contact us through email or call us +91 9782070818 for a instant, free consultation on your professional SEO consulting needs!

Beyond my SEO work in India, I am getting more and more requests for either individual, “on site” instruction in search engine optimization (SEO) for hi-tech companies. I also work as a corporate SEO trainer (On Site or Online) to organize your marketing team and help you create a coherent SEO Marketing Plan. Any company that depends on Google to draw web traffic is a great match. After all, Google is the No. 1 way that customers find vendors in almost every market!

prThat said, I am available as a professional SEO / Search Engine Optimization consultant or SEO freelance services in India or globel too.SEO Freelance Services by best SEO expert in India

Professional SEO Consultant (Corporate Trainer) – India – Deliverables:

Best SEO expert in India . http://todayinfotech.com | SEO Freelance Services by best SEO expert in India

Today Infotech SEO Freelancer & Consultant work with companies nation-wide, but often I consult with companies in India. Because of the Internet, it doesn’t really matter where your company is physically located. What matters is that you want to get to the top of Google’s free listings, using SEO, and I can consult with you on your Search Engine Optimization (SEO) needs. best SEO expert in India provide professional SEO Freelance Work & consulting based on the following search optimization tasks –

Goal Assessment – what are your SEO goals? It is to drive web traffic? Is it to get registrations? Is it to get “click-and-buy” actions? Without a clear idea of your goals, you will never know if you succeed.

Keywords – Keywords are the foundation of good Internet marketing and SEO. I will work with you to develop a robust, insightful keyword worksheet.

On Page Optimization – Many websites are poorly optimized, at best. I will identify the best tags for you and position your keywords inside those tags. In addition, I will work with you on Web-friendly content.

Off Page Optimization – getting links is just the beginning. There are many tricks to the trade of link generation, and I know them all. I have an extensive PR and marketing background that is more than just technical SEO.

Metrics – Google Analytics and beyond. Today everything is about metrics, including your PPC (pay-per-click) advertising. Let me teach you the best ways to get metrics.

I have a complete bio on my professional search engine optimization consultant experience, so please check that out. Any questions? Please contact me as your potential customers are out there searching, today!
SEO Freelancer & Consultant – India

I work with clients all over the world on their Search Engine Optimization, but many clients prefer to meet face-to-face. If you are not in Jaipur,India, don’t worry. I work with many companies on their SEO needs over the phone and Internet, using the Gotowebinar software to consult with you as if I were in your office. For really large SEO corporate training projects, I can even travel! But, that said, if you prefer to meet face to face, and are in the Jaipur, we can formulate a great professional SEO consulting relationship –
Today Infotech, SEO Expert , Got questions? I am happy to help! Send me an Email.

SEO (search engine optimization) :-

According to best SEO Expert in India, Today Infotech In this digitalized world, you just started your online business and make a website ,it’s not enough.

you should think about your website and be sure that it is optimized for success and for growing up your business online. Now-a-days, competition level is very high online, so your company need to go effectively in the competition.

SEO is the accelerator of the website. SEO is the way that make sure your business website is found by searchers who need exactly what you are offering.

In simple words, you will be seen in google results when your customers searches for services you are offering exactly.

SEO is basically the process of designing and optimizing a website to come in the top list of search engine organic list . SEO is of two types : Onpage (Title, Description, URLs, Tags, Internal Links and Content) and Offpage (backlinks and social media marketing).

For SEO work obiviously you need the best SEO expert in India, Contact us.

What i will do for you ?

Website Overview – I perform a thorough inspection of your website, working as a detective would checking all past work done on the website to ensure it’s cohesive to all SEO procedures for canonical structure, site speed and all the other important on page SEO factors. This part of the service is where things can get a little more technical.

Traffic Generating Keywords and Analysis- This is a very important stage of our SEO procedure. I research keywords that will generate high volumes of traffic and conversion for your new potential clients. Mastering your niche market and giving you that ROI you are striving for to grow your business. You will be advised with a keywords list and traffic counts but ultimately you will have the final say in what keywords we go after.

Competition Reverse Engineering – This is by far one of the most important steps in our SEO procedure. We will find out what competing companies are generating traffic in the top positions, and then we will go through all the backlinks and site structure to find out what is providing these top rankings. With a combination of Today Infotech top ranking factors and my best practices  will have a combination of Search Engine Optimization that will be UNSTOPPABLE!

Monthly Reports and Meetings – This is one of our favorite parts of the procedure. It’s not just an email with a ranking report, each month we will connect via Skype or phone to discuss the traction we have gained in the search engines. We will then discuss monthly plans and any and all questions will be answered. Today Infotech prides himself on good, constant communication and going the extra mile for his clients.

All technical services and information will be included in SEO Quote.

This overview details the steps to our success. Please let me know if you are interested in the more technical side of my SEO services I will be happy to discuss that with you as i proceed.

“Content is King” We all have heard that , a very common phrase we come across when blogging but is that all? , what do you think about it? I do agree that content is king but what if that content is not reaching out to the people , or people cannot reach out to your content.

So whats the point of having this content when it cannot reach out to your potential readers for who you are trying to post here for , am I right?

No doubt how interesting your content is , but without the right tools how can you reach out to them?

I will show you 5 must have tools for blogging that you need to convey your message to the world.

On-page SEO

What On page Search Engine optimization means is that you should add meta description to your website for example , all your pages should have H1 title and description tags. This way not only people can know what your site is about but google will go through your website and list you in their search engine and send targeted people to your website.

Tools Recommended for On page SEO :-

  • SEO Yoast
  • SEO Pressor

Off Page SEO

Another important part of SEO is off page , off page seo is mainly getting links to your site , google calls these links as votes the more you have , the more reputation you will get from google. This kind of link building is highly not encouraged by google because google want your website to get link naturally but many people are creating backlinks manually , before creating these link make sure you are getting links from high authority sites and make them look as natural as you can.

One link from high authority site is better than 100 crappy backlinks and crappy backlinks can get your site penalised by google.

Few off page linking methods :-

  • Press release submission
  • Blog submission
  • Forum
  • Business listing
  • Event submission
  • Guest posts on good blogs
  • Submit content to Article directories
  • Rss aggregators
  • Blogroll links (don’t buy them , get from your friend on similar niche)

Please don’t use any automatic tool for off page link building! it can penalize you website and might not ever recover.

Social Media Marketing –

Social Media Marketing is  a very good way to increase visitors on your website . You can post on facebook etc.

Read more...

Hire Freelance SEO Experts in Jaipur

Hire Freelance SEO Experts in Jaipur

Got SEO questions??? Contact us through email or call us +91 9782070818 for a instant, free consultation on your professional SEO consulting needs!

Beyond my SEO work in India, I am getting more and more requests for either individual, “on site” instruction in search engine optimization (SEO) for hi-tech companies. I also work as a corporate SEO trainer (On Site or Online) to organize your marketing team and help you create a coherent SEO Marketing Plan. Any company that depends on Google to draw web traffic is a great match. After all, Google is the No. 1 way that customers find vendors in almost every market!

prThat said, I am available as a professional SEO / Search Engine Optimization consultant or SEO freelance services in India or globel too.SEO Freelance Services by best SEO expert in India

Professional SEO Consultant (Corporate Trainer) – India – Deliverables:

Best SEO expert in India . http://todayinfotech.com | SEO Freelance Services by best SEO expert in India

Today Infotech SEO Freelancer & Consultant work with companies nation-wide, but often I consult with companies in India. Because of the Internet, it doesn’t really matter where your company is physically located. What matters is that you want to get to the top of Google’s free listings, using SEO, and I can consult with you on your Search Engine Optimization (SEO) needs. best SEO expert in India provide professional SEO Freelance Work & consulting based on the following search optimization tasks –

Goal Assessment – what are your SEO goals? It is to drive web traffic? Is it to get registrations? Is it to get “click-and-buy” actions? Without a clear idea of your goals, you will never know if you succeed.

Keywords – Keywords are the foundation of good Internet marketing and SEO. I will work with you to develop a robust, insightful keyword worksheet.

On Page Optimization – Many websites are poorly optimized, at best. I will identify the best tags for you and position your keywords inside those tags. In addition, I will work with you on Web-friendly content.

Off Page Optimization – getting links is just the beginning. There are many tricks to the trade of link generation, and I know them all. I have an extensive PR and marketing background that is more than just technical SEO.

Metrics – Google Analytics and beyond. Today everything is about metrics, including your PPC (pay-per-click) advertising. Let me teach you the best ways to get metrics.

I have a complete bio on my professional search engine optimization consultant experience, so please check that out. Any questions? Please contact me as your potential customers are out there searching, today!
SEO Freelancer & Consultant – India

I work with clients all over the world on their Search Engine Optimization, but many clients prefer to meet face-to-face. If you are not in Jaipur,India, don’t worry. I work with many companies on their SEO needs over the phone and Internet, using the Gotowebinar software to consult with you as if I were in your office. For really large SEO corporate training projects, I can even travel! But, that said, if you prefer to meet face to face, and are in the Jaipur, we can formulate a great professional SEO consulting relationship –
Today Infotech, SEO Expert , Got questions? I am happy to help! Send me an Email.

SEO (search engine optimization) :-

According to best SEO Expert in India, Today Infotech In this digitalized world, you just started your online business and make a website ,it’s not enough.

you should think about your website and be sure that it is optimized for success and for growing up your business online. Now-a-days, competition level is very high online, so your company need to go effectively in the competition.

SEO is the accelerator of the website. SEO is the way that make sure your business website is found by searchers who need exactly what you are offering.

In simple words, you will be seen in google results when your customers searches for services you are offering exactly.

SEO is basically the process of designing and optimizing a website to come in the top list of search engine organic list . SEO is of two types : Onpage (Title, Description, URLs, Tags, Internal Links and Content) and Offpage (backlinks and social media marketing).

For SEO work obiviously you need the best SEO expert in India, Contact us.

What i will do for you ?

Website Overview – I perform a thorough inspection of your website, working as a detective would checking all past work done on the website to ensure it’s cohesive to all SEO procedures for canonical structure, site speed and all the other important on page SEO factors. This part of the service is where things can get a little more technical.

Traffic Generating Keywords and Analysis- This is a very important stage of our SEO procedure. I research keywords that will generate high volumes of traffic and conversion for your new potential clients. Mastering your niche market and giving you that ROI you are striving for to grow your business. You will be advised with a keywords list and traffic counts but ultimately you will have the final say in what keywords we go after.

Competition Reverse Engineering – This is by far one of the most important steps in our SEO procedure. We will find out what competing companies are generating traffic in the top positions, and then we will go through all the backlinks and site structure to find out what is providing these top rankings. With a combination of Today Infotech top ranking factors and my best practices  will have a combination of Search Engine Optimization that will be UNSTOPPABLE!

Monthly Reports and Meetings – This is one of our favorite parts of the procedure. It’s not just an email with a ranking report, each month we will connect via Skype or phone to discuss the traction we have gained in the search engines. We will then discuss monthly plans and any and all questions will be answered. Today Infotech prides himself on good, constant communication and going the extra mile for his clients.

All technical services and information will be included in SEO Quote.

This overview details the steps to our success. Please let me know if you are interested in the more technical side of my SEO services I will be happy to discuss that with you as i proceed.

“Content is King” We all have heard that , a very common phrase we come across when blogging but is that all? , what do you think about it? I do agree that content is king but what if that content is not reaching out to the people , or people cannot reach out to your content.

So whats the point of having this content when it cannot reach out to your potential readers for who you are trying to post here for , am I right?

No doubt how interesting your content is , but without the right tools how can you reach out to them?

I will show you 5 must have tools for blogging that you need to convey your message to the world.

On-page SEO

What On page Search Engine optimization means is that you should add meta description to your website for example , all your pages should have H1 title and description tags. This way not only people can know what your site is about but google will go through your website and list you in their search engine and send targeted people to your website.

Tools Recommended for On page SEO :-

  • SEO Yoast
  • SEO Pressor

Off Page SEO

Another important part of SEO is off page , off page seo is mainly getting links to your site , google calls these links as votes the more you have , the more reputation you will get from google. This kind of link building is highly not encouraged by google because google want your website to get link naturally but many people are creating backlinks manually , before creating these link make sure you are getting links from high authority sites and make them look as natural as you can.

One link from high authority site is better than 100 crappy backlinks and crappy backlinks can get your site penalised by google.

Few off page linking methods :-

  • Press release submission
  • Blog submission
  • Forum
  • Business listing
  • Event submission
  • Guest posts on good blogs
  • Submit content to Article directories
  • Rss aggregators
  • Blogroll links (don’t buy them , get from your friend on similar niche)

Please don’t use any automatic tool for off page link building! it can penalize you website and might not ever recover.

Social Media Marketing –

Social Media Marketing is  a very good way to increase visitors on your website . You can post on facebook etc.

Read more...

SEO Freelance Services by best SEO expert in India

SEO Freelance Services by best SEO expert in India

Got SEO questions??? Contact us through email or call us +91 9782070818 for a instant, free consultation on your professional SEO consulting needs!

Beyond my SEO work in India, I am getting more and more requests for either individual, “on site” instruction in search engine optimization (SEO) for hi-tech companies. I also work as a corporate SEO trainer (On Site or Online) to organize your marketing team and help you create a coherent SEO Marketing Plan. Any company that depends on Google to draw web traffic is a great match. After all, Google is the No. 1 way that customers find vendors in almost every market!

prThat said, I am available as a professional SEO / Search Engine Optimization consultant or SEO freelance services in India or globel too.SEO Freelance Services by best SEO expert in India

Professional SEO Consultant (Corporate Trainer) – India – Deliverables:

Best SEO expert in India . http://todayinfotech.com | SEO Freelance Services by best SEO expert in India

Today Infotech SEO Freelancer & Consultant work with companies nation-wide, but often I consult with companies in India. Because of the Internet, it doesn’t really matter where your company is physically located. What matters is that you want to get to the top of Google’s free listings, using SEO, and I can consult with you on your Search Engine Optimization (SEO) needs. best SEO expert in India provide professional SEO Freelance Work & consulting based on the following search optimization tasks –

Goal Assessment – what are your SEO goals? It is to drive web traffic? Is it to get registrations? Is it to get “click-and-buy” actions? Without a clear idea of your goals, you will never know if you succeed.

Keywords – Keywords are the foundation of good Internet marketing and SEO. I will work with you to develop a robust, insightful keyword worksheet.

On Page Optimization – Many websites are poorly optimized, at best. I will identify the best tags for you and position your keywords inside those tags. In addition, I will work with you on Web-friendly content.

Off Page Optimization – getting links is just the beginning. There are many tricks to the trade of link generation, and I know them all. I have an extensive PR and marketing background that is more than just technical SEO.

Metrics – Google Analytics and beyond. Today everything is about metrics, including your PPC (pay-per-click) advertising. Let me teach you the best ways to get metrics.

I have a complete bio on my professional search engine optimization consultant experience, so please check that out. Any questions? Please contact me as your potential customers are out there searching, today!
SEO Freelancer & Consultant – India

I work with clients all over the world on their Search Engine Optimization, but many clients prefer to meet face-to-face. If you are not in Jaipur,India, don’t worry. I work with many companies on their SEO needs over the phone and Internet, using the Gotowebinar software to consult with you as if I were in your office. For really large SEO corporate training projects, I can even travel! But, that said, if you prefer to meet face to face, and are in the Jaipur, we can formulate a great professional SEO consulting relationship –
Today Infotech, SEO Expert , Got questions? I am happy to help! Send me an Email.

SEO (search engine optimization) :-

According to best SEO Expert in India, Today Infotech In this digitalized world, you just started your online business and make a website ,it’s not enough.

you should think about your website and be sure that it is optimized for success and for growing up your business online. Now-a-days, competition level is very high online, so your company need to go effectively in the competition.

SEO is the accelerator of the website. SEO is the way that make sure your business website is found by searchers who need exactly what you are offering.

In simple words, you will be seen in google results when your customers searches for services you are offering exactly.

SEO is basically the process of designing and optimizing a website to come in the top list of search engine organic list . SEO is of two types : Onpage (Title, Description, URLs, Tags, Internal Links and Content) and Offpage (backlinks and social media marketing).

For SEO work obiviously you need the best SEO expert in India, Contact us.

What i will do for you ?

Website Overview – I perform a thorough inspection of your website, working as a detective would checking all past work done on the website to ensure it’s cohesive to all SEO procedures for canonical structure, site speed and all the other important on page SEO factors. This part of the service is where things can get a little more technical.

Traffic Generating Keywords and Analysis- This is a very important stage of our SEO procedure. I research keywords that will generate high volumes of traffic and conversion for your new potential clients. Mastering your niche market and giving you that ROI you are striving for to grow your business. You will be advised with a keywords list and traffic counts but ultimately you will have the final say in what keywords we go after.

Competition Reverse Engineering – This is by far one of the most important steps in our SEO procedure. We will find out what competing companies are generating traffic in the top positions, and then we will go through all the backlinks and site structure to find out what is providing these top rankings. With a combination of Today Infotech top ranking factors and my best practices  will have a combination of Search Engine Optimization that will be UNSTOPPABLE!

Monthly Reports and Meetings – This is one of our favorite parts of the procedure. It’s not just an email with a ranking report, each month we will connect via Skype or phone to discuss the traction we have gained in the search engines. We will then discuss monthly plans and any and all questions will be answered. Today Infotech prides himself on good, constant communication and going the extra mile for his clients.

All technical services and information will be included in SEO Quote.

This overview details the steps to our success. Please let me know if you are interested in the more technical side of my SEO services I will be happy to discuss that with you as i proceed.

“Content is King” We all have heard that , a very common phrase we come across when blogging but is that all? , what do you think about it? I do agree that content is king but what if that content is not reaching out to the people , or people cannot reach out to your content.

So whats the point of having this content when it cannot reach out to your potential readers for who you are trying to post here for , am I right?

No doubt how interesting your content is , but without the right tools how can you reach out to them?

I will show you 5 must have tools for blogging that you need to convey your message to the world.

On-page SEO

What On page Search Engine optimization means is that you should add meta description to your website for example , all your pages should have H1 title and description tags. This way not only people can know what your site is about but google will go through your website and list you in their search engine and send targeted people to your website.

Tools Recommended for On page SEO :-

  • SEO Yoast
  • SEO Pressor

Off Page SEO

Another important part of SEO is off page , off page seo is mainly getting links to your site , google calls these links as votes the more you have , the more reputation you will get from google. This kind of link building is highly not encouraged by google because google want your website to get link naturally but many people are creating backlinks manually , before creating these link make sure you are getting links from high authority sites and make them look as natural as you can.

One link from high authority site is better than 100 crappy backlinks and crappy backlinks can get your site penalised by google.

Few off page linking methods :-

  • Press release submission
  • Blog submission
  • Forum
  • Business listing
  • Event submission
  • Guest posts on good blogs
  • Submit content to Article directories
  • Rss aggregators
  • Blogroll links (don’t buy them , get from your friend on similar niche)

Please don’t use any automatic tool for off page link building! it can penalize you website and might not ever recover.

Social Media Marketing –

Social Media Marketing is  a very good way to increase visitors on your website . You can post on facebook etc.

Read more...

Today Infotech SEO Services and Packages

Today Infotech SEO Services and Packages

You may know that SEO is the best for every business to get business through website. SEO services are the procedure of increasing the rankings of a website on organic search engine result pages (SERPs), by including SEO friendly factors into a website. An effective SEO services strategy will have, as part of the improvements, properly choose, suitable, keywords which the on-page optimization will be created to make popular for search engine algorithms. SEO services are described into two basic parts: on-page, and off-page SEO. On-page SEO refers to website factors which include a web page, such as HTML code, textual content, and images. Off-page SEO refers, predominantly, to backlinks.

SEO is unarguably one of the best methods to link with focused consumers and promote your offer. Applying a successful SEO strategy is not uncomplicated or easy though, particularly with all of the latest updates to Google’s SEO ranking algorithm. We prepared to take a risk and handle SEO on your own. With SEO Services, We post regular article and blog for your website. We do pure white Hat SEO, As an SEO expert we will never let you down on the web. We make your marketing strong for always.

vOur SEO expert creates your website much more visible to online users. Marketing is all about obtaining much more people to see what you’re offering or selling. SEO is like promotion in the search engine. It is an excellent way to tell people who use search engines.

  • 0-10 Keywords
  • INR

    7,000
    MONTHLY
  • On-Page SEO
  • Keyword Reaserch
  • Competetior Analysis
  • Title
  • Meta Keywords & Description
  • Keyword density and proximity
  • Webmaster account
  • Google Analytics Account
  • Canonical issue fixing
  • Duplicate content fixing
  • Broken link and 404
  • XHTML/W3C validation
  • SEO Friendly URL
  • Robot.txt Creation
  • XML Sitemap Creation
  • All Heading Tags
  • Body Content Optimization
  • URL Optimization
  • ALT tag optimization
  • Footer Tag Optimization
  • Off-Page SEO
  • Search Engine submissions
  • Directory submission
  • Business listing
  • Social bookmarking submissions
  • Article Writing and Submission
  • Blog Writing and Submission
  • Image submission
  • Video submission
  • Document sharing
  • Pinging
  • Reviews postings
  • Classified ads posting
  • Monthly Report
  • Google Analytics Report
  • Search Console Report
  • Keyword Ranking Report
  • 0-20 Keywords
  • INR

    14,000
    MONTHLY
  • On-Page SEO
  • Keyword Reaserch
  • Competetior Analysis
  • Title
  • Meta Keywords & Description
  • Keyword density and proximity
  • Webmaster account
  • Google Analytics Account
  • Canonical issue fixing
  • Duplicate content fixing
  • Broken link and 404
  • XHTML/W3C validation
  • SEO Friendly URL
  • Robot.txt Creation
  • XML Sitemap Creation
  • All Heading Tags
  • Body Content Optimization
  • URL Optimization
  • ALT tag optimization
  • Footer Tag Optimization
  • Off-Page SEO
  • Search Engine submissions
  • Directory submission
  • Business listing
  • Social bookmarking submissions
  • Article Writing and Submission
  • Blog Writing and Submission
  • Image submission
  • Video submission
  • Document sharing
  • Pinging
  • Reviews postings
  • Classified ads posting
  • Monthly Report
  • Google Analytics Report
  • Search Console Report
  • Keyword Ranking Report
  • Unlimited Keywords
  • INR

    70,000
    MONTHLY
  • On-Page SEO
  • Keyword Reaserch
  • Competetior Analysis
  • Title
  • Meta Keywords & Description
  • Keyword density and proximity
  • Webmaster account
  • Google Analytics Account
  • Canonical issue fixing
  • Duplicate content fixing
  • Broken link and 404
  • XHTML/W3C validation
  • SEO Friendly URL
  • Robot.txt Creation
  • XML Sitemap Creation
  • All Heading Tags
  • Body Content Optimization
  • URL Optimization
  • ALT tag optimization
  • Footer Tag Optimization
  • Off-Page SEO
  • Search Engine submissions
  • Directory submission
  • Business listing
  • Social bookmarking submissions
  • Article Writing and Submission
  • Blog Writing and Submission
  • Image submission
  • Video submission
  • Document sharing
  • Pinging
  • Reviews postings
  • Classified ads posting
  • Monthly Report
  • Google Analytics Report
  • Search Console Report
  • Keyword Ranking Report
Read more...

Buy website organic traffic

Today Infotech  provides an easy solution for those looking to Buy Website Traffic. We give you direct access to the millions of real visitors currently available on our large and extensive network daily. Your website will be displayed to visitors you select from our targeting options available on our network. Buy Website Organic Traffic or Organic Search Traffic and receive real human visitors to your website. Our Organic traffic comes from main search engines such as Google, Bing & Yahoo. You are entitled to target three keywords per campaign that they must be relevant to your website and match to your On-page SEO.

Every website needs a steady flow of web traffic in order to succeed online. This can prove to be very difficult and costly if you are relying solely on organic visitors. Take action today and drive thousands of visitors directly to your website using our targeted advertising platform. Read More

Read more...

10 SEO Tips for Marketing and Digital Content Managers

10 SEO Tips for Marketing and Digital Content Managers

Need a hand to kickstart your SEO? We’re here to help. The world of SEO can be tricky to navigate or intimidating for anyone new to the field or looking to make updates on their own. There is a wealth of information online, but in a field that’s changed significantly over the past 5 years, some people seem to promote mixed messages and it’s hard to know what to trust. With SEO, the right external team can certainly bring value, but sometimes no or low budgets call for taking matters into your own hands. We hear you! We’ve gathered our shared knowledge and put together a quick guide for 10 simple steps any marketing, brand or digital content manager can take to improve their SEO.

  1. Goals
  2. Keywords — Keyword Planner & Google Analytics
  3. Think Locally
  4. Grouping Keyword Phrases
  5. Content — Landing Pages
  6. Case Studies & Projects
  7. Google Business Listing
  8. External Content — Blogs & Links
  9. Patience & Reporting
  10. Read, Continue to Learn & Call on the right people

With any project, your biggest assets are going to be time and the right resources. Don’t forget that regardless of who is managing SEO, it will take time. Sometimes your time is available, but it’s best to be realistic when it’s not. Do you need external resources to write content? Plan for a strategy that involves available time and resources and you will find greater success.

 

The Basics

This article focuses on what to do after your website has the SEO basics setup. Using WordPress? We recommend installing the Yoast SEO plugin which enables you to easily update page titles and descriptions. Other basics include a site that is crawl-able by google, has google analytics installed, has pretty permalinks and has titlesand meta descriptions setup. Ideally, the rest of the site content is optimised too, meaning unique, well written copy, mixed media such as images (small file size) and videos (hosted on YouTube or Vimeo) and if you have an eCommerce website, unique descriptions for each product.

Have that covered? Let’s get started.

 

1. Goals

What do you hope to achieve? Start here. How can you build a strategy or work to improve something if you don’t first establish what improvement looks like? It’s tough, that’s for sure! Here’s some ideas to get you started:

  • Do you want to improve your ranking on google for certain keywords?
  • Do you want to get more inquiries?
  • Do you want more people to find your retail store in the city?
  • Do you want to sell more books through organic traffic?
  • Make these specific and measurable, like “Get to page one on google for ‘book shops melbourne’ in the next 8 months.”

2. Keywords — Keyword Planner

Often we hear, “help more people find us.” But who are these people? What are they typing into google when they want to find your products or services? It’s like trying to invite the world to your party with invisible invitations. How will anyone know to come when they haven’t seen the information? Or, you can invite your 20 best friends with beautiful and informative invitations. The BFFs are much more likely to swing by and might even bring a gift or make a purchase. Let’s focus on that group of 20.

Start by identifying the keywords that are relevant to your business AND that real people will type into Google. This should be directly related to your products and services and should be specific enough that you aren’t targeting the whole world, but rather a smaller number of qualified leads – people who are interested in making a purchase and are more likely to convert (those BFFs). 

Coming up with Ideas

Put together 15-20 ideas. Use the google keyword tool to help you. It’s built for adwords (so you will need to create an account if you don’t have one — this is free and open to anyone) so you will see references to bids and creating campaigns, but this tool is a great starting point for your keyword research. 

 

Screen Shot 2015-10-14 at 7.08.26 AM

 

Using our books reference, we might start by searching the keyword tool for ‘book shops melbourne’ within Australia. What we are aiming for is keyword ideas that have a good balance of highly searched but not too competitive. You’ll find that there’s many ‘high’ competition words that look appealing for their high search volume, but be warned that high competition means other businesses are vying for a spot on page one with that keyword. It’s not impossible, but takes extra time and effort.

 

Screen Shot 2015-10-14 at 7.06.23 AM

Using the keyword ideas tab, start to put together your list of 15-20 keywords. Make sure to keep your business, target market and purchasing funnel in mind. Is someone searching for ‘comic book stores melbourne’ more likely to make a purchase than someone searching for ‘books?’ We would argue yes. If your goal is to sell more, put emphasis on the keywords that are associated with people who are ready to buy.

 

Screen Shot 2015-10-14 at 7.13.29 AM

 

2. Keywords — Google Analytics

The keyword tool helps you find phrases you might not have thought of and helps you know which phrases people actually use, not just the ones you think they do. But, we can also look at real data, specific to your website. If you have a website that has been up and running for 6-12 months, take a look at the data you’ve collected in Google Analytics (not running analytics? Stop everything.. do this before progressing any further!). Once you are logged in, navigate to Aquisition > Search Engine Optimisation > Queries. (You may be prompted with a message to connect webmaster tools if you haven’t before. If so, just follow the steps here.)

Be sure to adjust the date range in the top right of Google Analytics for data across the past 6-12 months, or shorter if you have a newer website.

Reviewing your keywords

Once you’re seeing those keywords, you can pull some information out to help you in your planning. Be sure to take note of impressions, clicks and position for a holistic view of current keywords. This is likely a time when you’ll see the best keywords for your business, but you may not be getting great clicks or sitting in top position in the google results. Are those top keywords also high in competition? Or are they potentially a good fit for your goals?

Add this information into the mix with the keyword tool phrases to finalise your top 20 keyword phrases. 

Seeing (not set) or (not provided) in your list of keywords? See this post for an explanation.

 

3. Think Locally

Is your business based in Melbourne or another city? Are you looking to engage people across Australia or do you sell locally? Competition for keywords dramatically increases if you’re targeting the whole country, so when possible, look at targeting based on city. For example, optimising for “book shops melbourne’ vs ‘book shops.’ If you achieve a good ranking for ‘book shops melbourne’ and a user searches ‘book shops’ and are also located in Melbourne, they are likely to see the Melbourne results. This is based off of the users IP address and their location settings in their google account.

Do you sell country-wide? Perhaps you can optimise for all major cities that you service in order to capitalise on the local results that Google serves.

 

4. Grouping Keyword Phrases

Once your 20 keyword phrases are locked in, group the terms into 5 or so groups, putting similar phrases in a group together. Your top 5 keywords will be in a group of their own. Each group and each top keyword will require a landing page on your website.

For my bookstore, my top phrases might be:

  • book shops melbourne
  • second hand books melbourne
  • comic book stores melbourne
  • kids books melbourne
  • book club melbourne

Plus 4 more groups of similar phrases like:

  • book shops melbourne cbd 
  • book stores melbourne
  • book stores in melbourne

 

5. Content – Landing Pages

Using your groups, create a landing page for each keyword phrase or each group. You will want to write naturally and write one page of content for one keyword. That doesn’t mean spamming the page with the keyword over and over again, but rather taking the time to write a well crafted page that relates the keyword to your business. 

The content on the page doesn’t have a required length, but we recommend at least a few paragraphs and use of varied content, such as text, images and video. Imagine that you are a real person reading this page (not just a google robot). What content will make you want to stay on the page longer and actually read the content? It’s likely that mixed media will engage users more effectively and for longer amounts of time.

Each page needs to have an H1 title as the top heading with the keyword in it, so your title might be ‘Book Shops Melbourne’ followed by a couple paragraphs talking about your business, being a book shop in Melbourne. It’s also good to have a H2 title with the keyword in it as well. 

 

Screen Shot 2015-10-14 at 12.05.06 pm

 

You can set the H1 and H2 using the style dropdown in WordPress (or other CMS) or directly in the HTML.

Each page url should also contain the keyword phrase, which would look like: thisawesomebookstore.com.au/book-shops-melbourne/. Not using ‘pretty urls’ currently? Hot tip, you certainly should be! Here’s a handy guide to pretty permalinks from WordPress.

 

6. Case Studies and Projects

Add case studies or past projects that showcase your products and services in real life scenarios. Again, this is creating rich content that helps Google validate your website, engages users and can be linked to from the landing pages. These need to be text rich pages, not just images. 

 

7. Google Business (Places) Listing 

Have you claimed your business on Google? Make sure you optimise your google listing here

 

8. External Content — Blogs and Links

The second half of the equation is external content and links to the site. You need other credible websites to link back to your business to help show google how awesome you are. Best case scenario? Blogs or articles written by your business that are posted on external, credible websites. This is where an SEO company can really add value as they have teams to write this content and source external websites to post on. 

 

9. Patience and Reporting

You’ve set your goals, identified your keywords and written your content. High fives! This is a solid foundation to inform not only customers about the products and services you offer, but also to inform Google. Part of this strategy is waiting time. Progress in Google’s search results does not come overnight. It takes time to build a strong presence online and the best way to keep building is to continue to develop unique, rich content that is targeted to your customers.

Continue to monitor analytics, site traffic and google search rankings. With time, you should see movement, but it’s not an exact science and may need adjustment to suit your industry or business.

 

10. Read, Continue to Learn & Call on the Right People

Google changes, the way consumers buy changes, technology changes and as such, businesses must evolve their digital strategy in order to stay relevant in their industry. By reading trusted online blogs about SEO and digital marketing, you can stay informed about changes that might impact the way you approach your strategy. If it’s not feeling quite right, there’s always external businesses who can consult and offer their services. Drop us a line if you have a project you want to chat about. We’re always happy to share our knowledge.

Read more...

ecommerce websites

Ecommerce is an excellent way for retailers to improve their bottom line and promote their brand. Here is a checklist of the top things you must do before you launch your ecommerce store. For information regarding our Magicdust ecommerce web solutions click here.

ecommercechecklist

Based on what we have learned as leading website designers and ecommerce developers, we have produced this essential checklist for setting up your ecommerce store right the first time. Ensure you have all these steps covered to give you the best chance of success.

1. create your ecommerce plan

boxtick Know what you are going to sell

The first step is to decide what you’re going to sell. You can sell an individual product, a range of products or even a service. Researching the product you intend to sell is critical for success.

boxtick  Figure out your business model

Know whether you will make the product yourself, or whether you will import it from third-party suppliers. Will you compete on price or quality? Which of your products or services has the greatest profit margin for you to earn? Do you offer a money-back guarantee, warranty or express shipping? Ensuring that your know your business inside-out in theory, will give you a greater chance of succeeding in practice.

boxtick  Know your target market

Research the market to understand whether people would actually want to buy your product. Free tools such as Google Adwords Keyword Tool will allow you to view how many people search for specific terms or products each month, giving you an idea of general demand for your business.

Have an idea of who your target customer audience is and what their needs are. In understanding your target audience’s problem (and how your product is a solution), you can differentiate yourself from competitor businesses. Ensure your ecommerce website addresses itself as a solution clearly as this will enhance your message and increase your chance of purchase.

boxtick  Decide on your business legals

Once you have chosen your product, your model and know your market, you need to decide on your business information. What will be your store name? What will be your company name? It is recommended that you take the necessary procedures to set your business up as a professional, legal company to avoid nasty lawsuits down the track. Set up a new, merchant bank account for the business that is kept completely separate from your personal account to effectively manage your business finances from day one.

boxtick  Decide on your ecommerce store policies

The final part of getting up and running is deciding on your store policies. Consider how many days purchasers will have to return unwanted items or whether this will be unlimited. Will you ship internationally? What pricing structure will exist for shipping?

Ensure you have proper inventory/stock management in place, should a customer order and item that is unavailable. Do you plan on selling customers information to third-party companies? Clearly specify on your website your privacy policy. Precautions in the early stages can prevent surprises down the track, where generally the customer is favoured in legal situations than companies themselves.

2. things you need to set up

boxtick  Decide on a domain name and hosting

Domain name and hosting is essential to any website. Your domain name should reflect your ecommerce store name and should be easy to spell, so that visitors can find your website hassle-free. Avoid strange spelling and numbers or symbols within your domain name as these are difficult to explain and type into an address bar.

As part of your ecommerce website, you can choose to manage your own web hosting, or choose an option whereby your website design company manages your hosting on your behalf. For flexibility, managing hosting yourself is a better option and will generally be cheaper. Avoid incredibly cheap hosting as this can often indicate shared servers that result in slow website speeds and can negatively impact on your SEO (your website’s ability to rank in the organic search results).

boxtick  Decide on a phone policy

Decide whether you will have a public phone system whereby users can contact your business directly. If you choose to have a phone, have a plan in place for international callers and also times-of-day that your phones will be monitored / answerable. If you do not wish to have a phone, and only receive contact via email or online, beware that this can decrease your level of customer service, however it will be easier to manage. Weigh up the option that suits your business the best and ensure the proper processes are in place for the benefit of your customers.

boxtick  Choose where you will store your inventory

Unless you are making your own products, you will likely be purchasing stock from a distributor/supplier. You will need to arrange a place to store your inventory such as a warehouse or storage center. Ensure that you look to the future of your business when choosing options, as well as the present. Take into account how much your business will scale when deciding on the storage space that you may need.

boxtick  Decide on drop-shipping

An alternative to holding your own stock is drop-shipping, whereby when an order is made through your ecommerce store, you request the ordered item from a third-party distributor who ships directly to the customer that made the purchase. Drop-shipping allows businesses to avoid having to hold and store their own stock. This is particularly useful and cost-effective if you have products that are dependent on “seasons” and trends such as fashion apparel, where you do not want to purchase and have to store too many of a particular item that will soon be out-of-fashion.

boxtick  Setup a business bank account & merchant account

When starting any business, new bank accounts should always be created that are dedicated to the business. They should be in your business’ name. For tax and accounting reasons, never mix personal and business bank accounts. Try to keep all expenses and earnings separate from day one. This is critical to any successful business.

To accept credit card payments, as an ecommerce website in Australia you will need a merchant account for processing. Shop around for the best deal as different institutions charge different fees. Paypal offers a full-service solution for accepting payment, however they take a percentage of each transaction that is made via your store.

boxtick  Choose your pricing model

With all the previous decisions made, you now need to decide on the prices that you will sell your products for. Unfortunately, there is no magical formula, however, at a base level you should aim to break even – that is, earn enough money from each sale to pay for the stock, marketing and expenses that you have previously incurred. If you’re model is to be competitive on price within your market, you may find that you run some product sales at a loss. Additionally, you may have certain products that are ‘high margin’ products, whereby the profit you make on each sale is drastically higher than what you purchased the stock for. Once live, don’t be scared to amend your pricing to see what works and what customers are willing to spend without affecting the number of sales that you receive.

3. your website details

boxtick  Your website design

When starting to create your ecommerce website design, understand that it stands as your store front. Whilst the aesthetic design of a website is important, the flow of an ecommerce design is critical to conversion. Ensure that your store policies and contact details are easily visible. Highlight your strengths such as a longer returns policy or free express shipping to entice customers to purchase. Your e-commerce website designer will also be able to advise on design elements that will help increase conversion rates and enhance user experience.

boxtick  Which website software platform

When choosing a web design company to develop your ecommerce website, have an idea of the functionality you require now and in the future. It is recommended that you choose a Content Management System (CMS) platform, whereby you can edit your website content and manage your products yourself without the help of a web design company that will likely charge you for such changes. Ensure that your website design will be responsive for mobile devices, so that it will be effective regardless of whether visitors are viewing from a smartphone, tablet or desktop computer. Ensure that the checkout process, in particular, is easily usable on mobile devices.

boxtick  Write your product descriptions

The more effort you put into the display of your products, the greater your chance of succeeding online. Consider your ecommerce store as the shelves of a physical, retail store – tidy, informative and easy-to-find products are beneficial to a good customer experience. Include product descriptions and quality images of all your products for sale. Include weight and measurements if relevant. The more info, the better!

boxtick  Get an SSL certificate

An SSL certificate is used to encrypt parts of your website that collect personal information from your website users. This prevents third-party websites (and scammers or fraudsters) being able to take advantage of your customers’ sensitive information, particularly credit card details. SSL’s are necessary for any ecommerce business. Like a merchant account, shop around for the best price SSL vendors.

boxtick  Write your privacy policy

When collecting sensitive information such as personal and credit card details of customers, you must include a privacy policy indicating how you will store and use such data. Many people fear sharing their personal information online as their information can be sold to third-party companies and used on marketing lists, for spam or even fraud. For an optimal customer experience, it is never advisable to sell your customers’ personal information. Create a privacy policy that specifies exactly what your business will and will not do with their personal details as this is like a binding contract between you and your website visitors.

boxtick  Create a marketing plan

Once your website is live, you need to have a plan for how you will gain website visitors. A critical element of traffic is Search Engine Optimisation – optimizing your website so that it appears higher in the search engines for keywords that are relevant to your business and product range. You can also use Pay-Per-Click (PPC) advertising which allows your business to appear at the top of the search engines for relevant keywords where, when you receive a website visitor through your ad, you are charged a fee for that visitor. Whilst SEO is a long-term strategy, PPC can be a cost-effective method of traffic acquisition for brand new businesses.

boxtick  Measure everything with analytics

Website analytics is an incredibly under-valued tool for effective website management. Web analytics programs such as Google Analytics (which is free), allow you to monitor how visitors use your website, including what pages they view, how much time they spend and what products are most likely to sell. You can also track which particular marketing efforts have had the greatest effect on sales, making it an invaluable tool for deciding where to spend future marketing investment. Ensure that proper analytics tracking is in place on your website from launch, your ecommerce website developer will be able to easily install this tracking code for you.

4. handling your sales

boxtick  Pre sale info on your website

Before customers actually purchase anything, there can be numerous questions that they ask, such as shipping queries, payment options and stock. To save time, you can document any frequently asked questions to serve as an FAQ page on your website. Alternatively, you may require a dedicated customer service center to handle any incoming requests.

boxtick  Which payment methods will you offer

So that customers can actually purchase from you, you need to decide on what payment options you will offer. Credit card is the most popular method as they are instant.  Once the transaction is complete, you can ship the order immediately. Alternative payment methods include bank cheques, wire transfer and or purchase orders. Know the implications of each payment method before choosing which ones to offer.

boxtick  Handling international orders

If you decide to accept international orders, you need to have the appropriate processes in place to be able to charge for purchases and ship overseas. International shipping is more expensive and should be factored in as an additional cost. Each country also has restrictions on what can be imported and exported – ensure that you have policies in place for each particular country to avoid any issues.

boxtick  Handling unhappy customers

Unhappy customers are unfortunately inevitable in any kind of business. To avoid any conflict, include as much information on orders as possible (such as updates on when an order will be shipped etc). Be up-front about your return, shipping and store policies and ensure that you stick to them regardless of the customer.

Following this checklist and ensuring you have a solid plan in place before you begin will ensure you set yourself up for success. If you’re ready to discuss your requirements further get in touch with us for an obligation free quote.

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